In our post about Diet Coke’s ad campaign during SXSW 2018, I mentioned that there was a photo of New York City Mayor Bill de Blasio riding one of our Diet Coke-branded pedicabs.
Here it is! Mayor de Blasio is riding with pedicab driver J.C. Augustin, who himself is also from New York City. Small world.
Fun fact: According to Wikipedia, Mayor de Blasio is 6′ 5″ tall and is the tallest mayor in NYC’s history.
(Photo courtesy of J.C. Augustin.)