Verifone banks on pedicab advertising for SXSW

Let’s talk about Verifone! Something we appreciated about them is that they pushed us to create something new. We’ve created our own company-standard canopies; they’re straight black. We’ve created canopies for our Oregon friends; they’re straight white. That’s when Verifone comes along and requests custom-made purple canopies, with text. (Their SXSW campaign hashtag, #VerifoneDev.) This […]

Mercedes-Benz’s smart idea – three-wheeling ads during SXSW

Mercedes-Benz and smart USA, building off our relationship with car2go, arranged a fun pedicab advertising campaign. They rented the Waller Ballroom, renamed it “house of smart,” and strategically deployed 4 drivers for hire with 4 sleekly wrapped pedicabs for 4 days. (Author’s note: I name-dropped and linked the Ballroom because it was a lovely facility, […]