Verifone banks on pedicab advertising for SXSW

Let’s talk about Verifone! Something we appreciated about them is that they pushed us to create something new. We’ve created our own company-standard canopies; they’re straight black. We’ve created canopies for our Oregon friends; they’re straight white. That’s when Verifone comes along and requests custom-made purple canopies, with text. (Their SXSW campaign hashtag, #VerifoneDev.) This […]

Mercedes-Benz’s smart idea – three-wheeling ads during SXSW

Mercedes-Benz and smart USA, building off our relationship with car2go, arranged a fun pedicab advertising campaign. They rented the Waller Ballroom, renamed it “house of smart,” and strategically deployed 4 drivers for hire with 4 sleekly wrapped pedicabs for 4 days. (Author’s note: I name-dropped and linked the Ballroom because it was a lovely facility, […]

Chicago should adopt modern best practices for pedicab regulation.

In response to the Chicago ABC Chanel 7 news article and video found here:  http://abclocal.go.com/wls/story?section=news/iteam&id=9220159 and http://abclocal.go.com/wls/video?id=9220212&pid=9220159   Pedicabs, in their modern form, have been operating around the United States for over 20 years. They started in places like Denver with Mile High Pedicab, the Florida keys, and the 1972 Worlds Fair in Spokane, Washington […]