Natural energy drink producer BrainJuice was a welcome, last-minute addition to our sprawling SXSW 2017 campaign roster.
They selected the following options for their campaign:
Distribution, Driver branding, and Driver-for-hire, from our Driver engagement menu. The pedicab drivers were provided BrainJuice-branded t-shirts, and they provided free rides to BrainJuice brand ambassadors for 4 hours per day, for four days, for a total of 64 hours. They delivered BrainJuice taste tests to lucky pedestrians. What a service!
I’d like to close by saying that we at Movemint Bike Cab are huge proponents of advertisers leaving foodstuff with us, and BrainJuice left a veritable cache of energy drinks. Much obliged.
Their campaign is part of Non-alcoholic beverages portfolio.